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Newhouse Alumna Star Zhou Leads Coke’s Olympics Ad Campaign in China
Just six years after graduating from the Newhouse School’s undergraduate program in advertising, Yishu “Star” Zhou ’10 is leading Coca-Cola’s Olympics advertising campaign in her native China. The campaign, which launched in May, was featured in AdvertisingAge and was chosen…
New Book by David B. Falk Professor Rick Burton Out This Week
Rick Burton, the David B. Falk Professor of Sport Management, will release his newest book, “Sports Business Unplugged: Leadership Challenges from the World of Sports” (from Syracuse University Press) at a most auspicious time. The book, due in stores this…
What Book Is in Your Beach Bag this Summer?
What book do you have downloaded to your tablet, sitting on your nightstand or in your beach bag this summer? We want to know what good reads University community members are delving into during the lazy days of summer—and offer…
Q&A: What’s Behind the Pokémon Go Craze?
They are everywhere. Pikachu and Venusaur and the many characters of Pokémon are taking over virtual spaces and being captured by fans with a smartphone and the downloadable Pokémon Go app by Niantic and Nintendo. The game that uses a…
Professors Look to Geologic Past to Predict Future Environmental Conditions
Earth scientists are using an NSF grant to study the link between elevated temperatures and precipitation in ancient Antarctica.
Bookstore Closed for Year-End Inventory
The Bookstore will be closed Thursday, June 23, for fiscal year-end inventory. The Bookstore will reopen Friday, June 24, at 8:30 a.m. In addition, the book departments will be closed on Wednesday, June 22. I.D. orders to the Bookstore must…
NSF Awards $297,135 to Falk College’s Brooks Gump for Undergraduate Trauma Research with Veterans
Brooks B. Gump, the Falk Family Endowed Professor of Public Health in Falk College, was awarded a three-year, $297,135 grant from the National Science Foundation to continue the Research Education for Undergraduates (REU) program focused on training veterans interested in…
Newhouse Event April 13 Will Look at Issues in Media and Democracy During Election Year
The Newhouse School will host Michael Copps, former commissioner of the Federal Communications Commission (FCC), and Todd O’Boyle, director of the media and democracy reform initiative at Common Cause, on Wednesday, April 13. They will present “Media and Democracy in…
VML Global CEO Jon Cook to Deliver Mower Forum Lecture at Newhouse April 4
Jon Cook, global CMO of the marketing and advertising agency VML, will visit the S.I. Newhouse School of Public Communications April 4 as a guest of the Eric Mower Advertising Forum. He will speak on “The Evolution of the Modern…
National Book Award-Winning Author Jacqueline Woodson to Speak April 5
Jacqueline Woodson, National Book Award-winning author of “Brown Girl Dreaming,” will speak on Tuesday, April 5, at 5:30 p.m. in Gifford Auditorium. Her talk, titled “Brown Girl Dreaming,” after her award winning memoir, is free and open to the public. Free…