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Consumers Have Poor Understanding of Tracking Methods Used by Online Advertisers
A recent study published by researchers from the School of Information Studies (iSchool) reveals that the general public has a poor understanding of the workings of online behavioral advertising, and the privacy implications behind the information that advertisers gather. The…
Message to the Community from Chancellor Syverud
Dear Students, Faculty, and Staff: The United States government on Friday issued several executive orders. It is important for Syracuse University to reaffirm some of its key values that are implicated by these orders—and for the University to specify how…
Message From Chancellor Kent Syverud
Dear Students, Faculty, and Staff: The United States government on Friday issued several executive orders. It is important for Syracuse University to reaffirm some of its key values that are implicated by these orders—and for the University to specify how…
Mark Your Calendar: Fall 2017 Is Full of Orange Events
Alumni, family and friends are invited to spend time on campus this fall during three exciting, event-filled weekends that celebrate what it means to be Orange and highlight all that we are proud of at Syracuse University. Registration is now…
Justin Mertz to Conclude Service as Director of Syracuse University’s Athletic Bands
After more than 11 years as director of Syracuse University’s athletic bands—including the 200-member Pride of the Orange Marching Band—Justin Mertz ’01, G’03 has announced that he will depart the University to become the associate director of bands at the…
The Life Path Of A Visionary: Christopher Gentile ’81
It may not be the final frontier, but with modern virtual reality technology, we can certainly “explore strange new worlds” and “boldly go where no man has gone before.” Today’s virtual reality can trick our minds into believing that we…
Sportscaster Dave O’Brien ’86 Treasures Chance to Live His Dream
Dave O’Brien ’86 often fell asleep listening to radio broadcasts of his beloved Boston Red Sox, typical behavior for a sports-loving boy growing up in Massachusetts. Devoted baseball fans, O’Brien and his father, Robert, spent many afternoons watching the Red…
Faculty Nominees Sought for Seinfeld Fellows Award
The Office of the Associate Provost for Faculty Affairs has extended the deadline for submitting faculty nominations for the Judith Seinfeld Distinguished Fellows Award. Nominations for the award are to be submitted by the school or college academic deans, and…
Professor Brian Sheehan on television advertising
Brian Sheehan, professor of advertising in the Newhouse School, authored a piece for Advertising Age entitled “Long Live Reach: Buying Eyeballs Still Works If It’s Done Right.
Mark Jackson Named Executive Director of Program Development
Mark Jackson has been appointed the new executive director of program development in the Division of Advancement and External Affairs. Jackson, who was administrator of business and human resources for District 4 of the Ohio Department of Transportation, began in…