All Posts in #social media
How 280 Characters Influences Twitter and its Users
Twitter used to limit its users to 140 characters. Now, the social media giant has doubled its allowed character count to 280 characters, changing up the landscape of the platform. For Agence Presse-France, Newhouse Professor Jennifer Grygiel spoke about how…
How Facebook Targets Its Ads at You
After accusations of Russian meddling in 2016 election, many have wondered how Facebook ads can be targeted at specific demographics. iSchool Professor Jeff Hemsley spoke on this topic for USA Today, specifically in regards to viral advertising. ‘It’s known as…
How Russian Ads Influenced So Many
During election season, Russian ads on Facebook and social media influenced many voters in crucial states. However, these ads were very graphically unnapealing and unprofessional. How then, did they work so well? Newhouse Professor Jennifer Grygiel answered this question for…
Social Media Experts Available for Commentary on Russian Hacking
On Nov. 1, representatives from Facebook, Twitter and Google are expected to testify publically before the Senate Select Committee on Intelligence and the House intelligence committee’s Russia Investigative Task Force. These hearings will question how Russian-backed accounts used these social…
Expert Grygiel Explains how Social Media Sparked #MeToo Campaign
A wave of social media posts using the hashtag #MeToo swept over online accounts, in a movement aimed at bringing to light the vast reach of sexual assault and harassment. Assistant professor of communications at the Newhouse School Jennifer Grygiel…
Facebook’s Fake News Problem Persists
In the wake of the massacre in Las Vegas, many are seeing fake news of the event being spread on Facebook and other social media sites. This is nothing new to the goliath company, having already been in hot water…
How Fake News is Damaging Democracy
An assistant professor at the School of Information Studies at Syracuse University, Jeff Hemsley and his PhD students actively research the viral spread of fake news or other categorizations of viral information. In the wake of the mass shooting in…
Facebook Needs To Step Forward After Election Ads
Following a political season that thrust fake advertisements into the limelight, Facebook is taking steps to prevent this moving forward. For an article in USA Today, Newhouse Assistant Professor of Communications Jennifer Grygiel was quoted about these new changes and…
Hiring Talent is one Thing, Keeping it Another
As many in the field know, finding, and then retaining, top talent in the medical industry is hard to do. Studies show many employees have been found to be constantly searching for new work, especially millennials. Additionally, companies like Google…
Facebook’s Power and Reach is Underestimated
Facebook is a social media entity that has become engrossed in nearly everyone’s daily lives across the globe. While this reach connects many, the power of the company has started to become daunting- because nobody can really pin it down….