All Posts in #social media
Indictment Reveals Social Marketing Expertise Used By Russian Government, Specialists
On February 16, more than a dozen Russian nationals and three Russian entities were indicted on charges that they interfered with the U.S. election. The charges were brought by Special Counsel Robert Muller, who has been investigating reports of meddling…
Newhouse Assistant Professor Jennifer Grygiel on Social Media’s Influence During Disaster
During the harrowing minutes of gunfire in a Parkland, Florida high school last week, many students captured the action via different social media sites. Now, those videos have jumped across the internet, being viewed by millions, with some unintentionally watching….
Expert Grygiel Comments on Twitter’s First Profit
Though it sounds surprising, Twitter just announced a first for the company: turning a profit. This was announced earlier this week, with the company saying that it earned $91 million in the fourth quarter, marking the first profits since the…
The Problem and Influence of Twitter Bots
A recent New York Times investigation revealed that thousands of Twitter users purchased followers and retweets to expand upon their influence on the site. As public outcry followed, Newhouse social media professor Jennifer Grygiel discussed this in a CNET article,…
Facebook’s Dive Into Local News
Social media platform Facebook is adding a new aspect to its user’s news feeds: local news coverage. This is to combat the fake news epidemic that struck the site as a part of the most recent Presidential election. While Facebook…
How Trump and Social Media Have Changed Politics
CNET.com recently took a look at how social media has helped shaped politics, specifically in regards to President Trump’s actions on Twitter. For the article, they interviewed Newhouse professor Jennifer Grygiel, who discussed the Russian election scandal, and how it…
Syracuse Social Media Experts on Memes, the White House, and Society
While many find humor in memes and fake news surrounding President Trump’s Gorilla Channel story, two Syracuse professors, Jennifer Grygiel of the Newhouse School and Jennifer Stromer-Galley of the iSchool, explained to the New York Times how it shows larger…
Social Media Expert Grygiel on Logan Paul’s Loyal Followers
After a severely controversial video landed him in a global hot seat, YouTube star Logan Paul could still find support from his online followers. According to Newhouse Professor Jennifer Grygiel, who spoke with CNet about this issue, because of YouTube’s…
How 280 Characters Influences Twitter and its Users
Twitter used to limit its users to 140 characters. Now, the social media giant has doubled its allowed character count to 280 characters, changing up the landscape of the platform. For Agence Presse-France, Newhouse Professor Jennifer Grygiel spoke about how…
How Facebook Targets Its Ads at You
After accusations of Russian meddling in 2016 election, many have wondered how Facebook ads can be targeted at specific demographics. iSchool Professor Jeff Hemsley spoke on this topic for USA Today, specifically in regards to viral advertising. ‘It’s known as…