After serving as its director or co-director since 2005, Catherine Gerard has stepped down from her leadership role at the Maxwell School’s renowned Program for the Advancement of Research on Conflict and Collaboration (PARCC), effective July 1, 2020. Gerard will…
Indictment Reveals Social Marketing Expertise Used By Russian Government, Specialists
On February 16, more than a dozen Russian nationals and three Russian entities were indicted on charges that they interfered with the U.S. election. The charges were brought by Special Counsel Robert Muller, who has been investigating reports of meddling in the 2016 election.
Jennifer Grygiel, assistant professor of communication at Syracuse University and social media expert, comments on the social media marketing techniques documented in the indictment.
“What’s interesting about the indictment is the amount of social media marketing techniques that were used by the Russian government and documented in the indictment.
“The Russian government, and its specialists, have demonstrated their social media marketing expertise.”
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