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Light Work in Partnership with For Freedoms Launches Billboard Campaign in Syracuse
In conjunction with the forthcoming exhibition, “Be Strong and Do Not Betray Your Soul: Selections From The Light Work Collection,” Light Work and For Freedoms are collaborating on a series of billboard artworks in the Syracuse area. This is part…
Democrats Lack Representatives for Future Campaigns
Grant Reeher, professor of political science and director of the Campbell Institute for Public Affairs in the Maxwell School, was quoted in the Hill article “Ready for somebody? Dems lack heir apparent this time.” Reeher, a specialist in political representation, legislature behavior and…
Newhouse Partners with The Trade Desk to Teach Students about Data-Driven Digital Campaigns
An innovative advertising course at the Newhouse School, developed in partnership with The Trade Desk, a leading programmatic buying platform, is helping students master data-driven digital campaigns. Who’s Your Data? The Power and Promise of Big Data was taught this spring by…
Social Media Influence on Modern Campaigns
Amidst national movements, such as the #MeToo campaign, people are coming together across the nation utilizing digital tools and social sites. Teachers nationwide have mobilized through various social media sites to campaign for higher wages and more state funding. These…
Everlane’s New Marketing Campaign Fits All
The clothing brand Everlane has made a splash with its recent marketing campaign, “No frills. No bows. No bulls****.” The line fits in with the companies idea that alterations of any kind, from fashion to photoshop, will not work with…
Students Help Launch White Ribbon Campaign at March 3 Men’s Basketball Game
More than 90 student volunteers will distribute White Ribbon Campaign awareness wristbands and collect donations at each Dome entrance.
Expert Grygiel Explains how Social Media Sparked #MeToo Campaign
A wave of social media posts using the hashtag #MeToo swept over online accounts, in a movement aimed at bringing to light the vast reach of sexual assault and harassment. Assistant professor of communications at the Newhouse School Jennifer Grygiel…
University Kicks Off 2017 United Way Campaign with Dollar Day at the Dome Friday
Dollar Day for the United Way returns to the Carrier Dome Friday, Oct. 13, prior to the men’s football game against Clemson. Prior to tipoff at 7 p.m., students representing Syracuse University’s fraternities and sororities will solicit fans for donations…
Marketing Team Wins National Award for University College Ad Campaign
The marketing team that promotes University College has won a silver award in the 2017 University Professional Continuing Education Association’s (UPCEA) National Marketing Awards Competition. The awards recognize the best marketing practices and promotional pieces in the field of professional,…
Orange Door Campaign for Faculty, Staff Joins On-Campus Community with Student Veterans
Making student veterans feel welcome is essential to their transition into a life of higher education, especially at Syracuse University, a cornerstone of veteran affairs. Faculty and staff are invited to serve as Student Veteran Liaisons, using orange door tags…