Olympics Buck Cord Cutting Trend for TV Viewing
As many begin to “cut the cord,” and avoid TV payments in favor of streaming, a new study has found that for this year’s Olympic Games, that trend is being bucked, with 78% of viewers choosing television over over online streams….
Expert Grygiel Comments on Twitter’s First Profit
Though it sounds surprising, Twitter just announced a first for the company: turning a profit. This was announced earlier this week, with the company saying that it earned $91 million in the fourth quarter, marking the first profits since the…
Former Olympic Committee Member Burton Talks 2018 Games
He is now a Sports Management professor in Falk College, but in 2008, Rick Burton was the Chief Marketing Officer for the United State Olympic Committee during the Beijing Games. A decade later, he spoke with LocalSYR.com about this year’s…
How the Best Super Bowl Ads Reach the American Audience
Football aside, advertisements are often one of the main attractions for viewers of the Super Bowl. This year featured ads of many different themes, which CNN analyzed with help from Newhouse advertising associate professor, Brian Sheehan. For Sheehan, one particular theme resonates…
Construction Underway for Veterans Resource Center
Construction is underway for the planned National Veterans Resource Center within Syracuse University. As the process begins, Mike Haynie, the Vice Chancellor for strategic initiatives and innovation at SU, spoke with Local SYR about the Center, and the $20 million…
Uncertainty Abounds With New LA Times Owner
The LA Times newspaper has recently been bought out by a new owner. While it alleviates financial stress, many are unsure about the new owner, a biotech billionaire named Dr. Patrick Soon-Shiong. Amidst speculation of Soon-Shiong, Newhouse Associate Professor Steve…
Newhouse Newspaper Expert Comments on Sale of LA Times
Steve Davis, associate professor in the newspaper and online journalism program in the Newhouse School, is quoted in the Associated Press following the sale of the LA Times and San Diego Union-Tribune to biotech billionaire, Dr. Patrick Soon-Shiong. Davis says Soon-Shiong’s…
The Truth About Chain Migration
After a comment regarding chain migration in President Trump’s State of the Union speech drew boos from the crowd, some began to ask if the comment was actually true. In a PolitiFact article, Maxwell immigration expert Elizabeth Cohen talks about…
Expert Petosa Gives Advice For a Wallet-Friendly Valentine’s Day
Dinner, flowers, chocolates and more can add up on Valentine’s Day. If you are looking to celebrate with your significant other but not break the bank, The Street, along with advice from Whitman Professor of Practice John Petosa, offers several…
How to Celebrate Valentine’s Day- Even if Your Partner Doesn’t
With Valentine’s Day just around the corner, many people will face a reoccurring issue: their significant other not being a fan of the holiday. This happens across the globe, but according to Laura VanderDrift, assistant professor of psychology in the College…