Brian Sheehan is a professor of advertising in the Newhouse School and a former top advertising executive. As we start to think about economic recovery from Covid-19, the key question for our industry is ‘how quickly will advertising spend come…
‘China and US Must Cooperate to Lead World Out of Coronavirus Danger’
James B. Steinberg is a University Professor of social science, international affairs and law, and former dean of the Maxwell School. He is also a former U.S. deputy secretary of state.
“The international response to the COVID pandemic is a watershed moment in the evolution of the international order,” Steinberg states for the Nikkei Asian Review. “At time when the value of global interdependence and international cooperation is already under assault from politicians and popular movements around the world, national leaders and international institutions face a fundamental test: can they turn back the growing tide of inward-looking, zero-sum policies to meet this critical challenge?
He continues: “It would seem self-evident that the transnational nature of the threat, both to health and to prosperity, should trigger actions emphasizing international cooperation. Yet to an alarming degree, the response has been the opposite. For too many countries, the instinct has been to pull up the drawbridges and point fingers, seeking national solutions at the expense of international collaboration.”
To read the full op-ed, visit the Nikkei Asian Review website.
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