Joyce Hergenhan’s professional career was filled with firsts. The young woman who graduated from Syracuse University in 1963 advanced quickly in her career, first in journalism and then corporate communications, often the first female in executive positions. She rose quickly…
CBT Wins Gold Award from CASE
Syracuse University’s triennial CBT reunion was recently presented a special Circle of Excellence Award from the Council for Advancement and Support of Education (CASE).
SU’s entry, titled “Coming Back Together at Syracuse University: A Unique Approach to Diverse Alumni Engagement,” won the Gold Award in the category “Diversity Programs.”
Comments from the CASE judges report highlight the rationale behind the win:
“The committee was extremely impressed with this entry for several reasons: it blended two underrepresented segments of the alumni community together for a common experience (Black and Latino alumni), they far surpassed their total engagement number (more than 200 percent increase), and far surpassed their goal for fundraising (from ~$250k to $1 million).
“We also loved how students were included in the planning and execution, how engaged the Chancellor was in the events, the use of notable alumni, and the different events that were added.”
The Coming Back Together (CBT) Triennial Black and Latino Alumni Reunion has been hosted by Syracuse University’s Office of Program Development since 1983. In 2017, the refreshed reunion’s growth underscores the importance of targeted events that engage diverse alumni in unique and culturally relevant ways.