Skip to main content
  • Home
  • About
  • Faculty Experts
  • For The Media
  • ’Cuse Conversations Podcast
  • Topics
    • Alumni
    • Events
    • Faculty
    • Students
    • All Topics
  • Contact
  • Submit
Media, Law & Policy
  • All News
  • Arts & Culture
  • Business & Economy
  • Campus & Community
  • Health & Society
  • Media, Law & Policy
  • STEM
  • Veterans
  • University Statements
  • Syracuse University Impact
  • |
  • The Peel
  • Athletics
Sections
  • All News
  • Arts & Culture
  • Business & Economy
  • Campus & Community
  • Health & Society
  • Media, Law & Policy
  • STEM
  • Veterans
  • University Statements
  • Syracuse University Impact
  • |
  • The Peel
  • Athletics
  • Home
  • About
  • Faculty Experts
  • For The Media
  • ’Cuse Conversations Podcast
  • Topics
    • Alumni
    • Events
    • Faculty
    • Students
    • All Topics
  • Contact
  • Submit
Media, Law & Policy

How One Newhouse Alumna Is Bringing Business News to Underserved Audiences

Wednesday, May 30, 2018, By News Staff
Share
alumnimediaNewhouse School of Public Communications
head shot

Kori Hale

When Kori Hale G’13 was working as an investment banker, she didn’t see any representations of herself on the business news shows she watched from the trading floor.

“I was like, ‘I can’t relate to this,’” she says. “And, I thought, if they’re not speaking to me, that means they’re not speaking to anyone like me. I thought I should be the one to change that.” Hale’s desire to fix this problem was the inspiration behind her latest venture, CultureBanx.

CultureBanx is a business news website, newsletter and podcast uniquely targeted at black professionals. “CultureBanx is redefining business, tech and innovation news for black professionals,” says Hale, who co-founded CultureBanx with her business partner, Kwame Som-Pimpong. “The idea came out of a necessity to make sure people see a reflection of themselves in business news content.”

CultureBanx grows out of her background in both journalism and business. Before she graduated from Newhouse with a master’s in broadcast and digital journalism, she worked as an investment banker at UBS and Goldman Sachs. “I always knew I wanted to do business news,” she says. “While I was at Newhouse I worked on getting an internship at Bloomberg, and through that internship I got a job as a producer there,” she says.

Hale’s work at Bloomberg led her to her next position, producing news at CNBC. “There, I met the founder and now CEO of [online news outlet] Cheddar [Jon Steinberg], and he asked me to come build the company with him,” she says. “I was an anchor at Cheddar and became the first African-American woman to anchor live from the New York Stock Exchange floor. And then, at the end of last year, I was like, ‘This is the time, I have to [create CultureBanx].’”

Hale says she is currently focusing on getting eyes on CultureBanx content. She and Som-Pimpong are also working on building live studios and scaling up CultureBanx’s live content.

“[We have] a very robust digital strategy,” she says. “The reporting we do is original content in that we are taking a mainstream story and making it relevant for black culture and going in-depth on it through that lens. That takes a little bit of work to say the least. If you were to go to our website, you’ll see 12 new stories, and each story is market and business driven, but is told through the lens of black professionals and is culturally relevant.”

Part of what makes CultureBanx culturally relevant is how the outlet presents its stories. Hale says that CultureBanx chooses a song to accompany each story and embeds a Spotify link in the story to that song. “That’s something that sets us apart from other business news outlets,” she says.

Hale is working to build the business. “I spend a ton of time meeting with partners. We just got a partnership with Reuters and I have meetings with Twitter and Spotify coming up,” she says. “I also meet with a lot of venture capitalists who are interested in investing.”

Hale is also looking to hire more staff in order to keep up with the growing CultureBanx audience. “We only have three employees, but we need more,” says Hale. “Right now we are [getting] 100,000 content views a month, and in a few months we are expecting to [get] 1 million. Then we will be able to reassess how many views per month we can target by the end of the year.”

Hale says she hopes the growth of CultureBanx will make business news accessible and relatable for all people.

“I hope it renews the balance between business news and impacting communities. Because when people don’t see a reflection of themselves, there is a ripple effect,” she says. “I want to equal the playing field in a fun, fresh, unique way.”

Story by Mia Rossi, a senior broadcast and digital journalism major at the Newhouse School.

About Syracuse University

Syracuse University is a private, international research university with distinctive academics, diversely unique offerings and an undeniable spirit. Located in the geographic heart of New York State, with a global footprint, and nearly 150 years of history, Syracuse University offers a quintessential college experience. The scope of Syracuse University is a testament to its strengths: a pioneering history dating back to 1870; a choice of more than 200 majors and 100 minors offered through 13 schools and colleges; nearly 15,000 undergraduates and 5,000 graduate students; more than a quarter of a million alumni in 160 countries; and a student population from all 50 U.S. states and 123 countries. For more information, please visit www.syracuse.edu.

  • Author

News Staff

  • Recent
  • Arts and Sciences Hosts Inaugural Scholarship and Research Gala
    Friday, May 9, 2025, By Sean Grogan
  • Chancellor Kent Syverud Honored as Distinguished Citizen of the Year at 57th Annual ScoutPower Event
    Thursday, May 8, 2025, By News Staff
  • New Maymester Program Allows Student-Athletes to Develop ‘Democracy Playbook’
    Thursday, May 8, 2025, By Wendy S. Loughlin
  • From Policy to Practice: How AI is Shaping the Future of Education
    Thursday, May 8, 2025, By Christopher Munoz
  • Kohn, Wiklund, Wilmoth Named Distinguished Professors
    Thursday, May 8, 2025, By Wendy S. Loughlin

More In Media, Law & Policy

New Maymester Program Allows Student-Athletes to Develop ‘Democracy Playbook’

Fourteen student-athletes will experience Washington, D.C., next week as part of a new Maymester program hosted by the Syracuse University Institute for Democracy, Journalism and Citizenship (IDJC). The one-week program, Democracy Playbook: DC Media and Civics Immersion for Student-Athletes, will…

Advance Local, Newhouse School Launch Investigative Reporting Fellowship Program

A new collaboration with Advance Local will provide Newhouse School journalism students opportunities to write and report on investigative projects with local impact for newsrooms across the country. The David Newhouse Investigative Reporting Fellowship program, which launched this year in…

Lauren Woodard Honored for Forthcoming Book on Migration Along Russia-China Border

Lauren Woodard, assistant professor of anthropology, has received the Spring 2025 Association for Slavic, East European and Eurasian Studies (ASEEES) First Book Subvention for her upcoming book on Russia’s migration policies on the Russia-China border. Woodard’s book is titled “Ambiguous…

Maxwell School Proudly Ranks No. 1 for Public Affairs in 2025

The Maxwell School of Citizenship and Public Affairs has earned the No. 1 overall spot in the latest U.S. News & World Report Best Public Affairs Schools rankings. This year’s top ranking follows Maxwell’s yearlong celebration of its founding 100…

Cultivation of Talent and Moral Compass Guide University Trustee Richard Alexander L’82

Over the last decade, Richard Alexander L’82 has navigated his chosen profession (the law) and his chosen passion (Syracuse University and its law school) through incredibly challenging waters. As partner, managing partner and chair of one of the nation’s most…

Subscribe to SU Today

If you need help with your subscription, contact sunews@syr.edu.

Connect With Us

  • X
  • Facebook
  • Instagram
  • Youtube
  • LinkedIn
Social Media Directory

For the Media

Find an Expert Follow @SyracuseUNews
  • Facebook
  • Instagram
  • Youtube
  • LinkedIn
  • @SyracuseU
  • @SyracuseUNews
  • Social Media Directory
  • Accessibility
  • Privacy
  • Campus Status
  • Syracuse.edu
© 2025 Syracuse University News. All Rights Reserved.