Why the Left Needs to Embrace the Meme

In today’s social media driven society, memes have become an integral part of online communication and even the likes of President Trump has capitalized on this trend.

For the New York Times, social media expert and Newhouse assistant professor Jennifer Grygiel wrote a piece called “The Left Shouldn’t Be Too Proud to Meme.”

“I have heard many Democrats comment that they will not stoop to Mr. Trump’s level by trying to use memes for political gain,” she wrote. “But democracy is increasingly dependent on engaging voters on social media. If the goal is to build a movement that is effective in opposing attacks on democratic ideals and a free press, the left can’t be too proud to meme.”