Skip to main content
  • Home
  • About
  • Faculty Experts
  • For The Media
  • ’Cuse Conversations Podcast
  • Topics
    • Alumni
    • Events
    • Faculty
    • Students
    • All Topics
  • Contact
  • Submit
Health & Society
  • All News
  • Arts & Culture
  • Business & Economy
  • Campus & Community
  • Health & Society
  • Media, Law & Policy
  • STEM
  • Veterans
  • University Statements
  • Syracuse University Impact
  • |
  • The Peel
  • Athletics
Sections
  • All News
  • Arts & Culture
  • Business & Economy
  • Campus & Community
  • Health & Society
  • Media, Law & Policy
  • STEM
  • Veterans
  • University Statements
  • Syracuse University Impact
  • |
  • The Peel
  • Athletics
  • Home
  • About
  • Faculty Experts
  • For The Media
  • ’Cuse Conversations Podcast
  • Topics
    • Alumni
    • Events
    • Faculty
    • Students
    • All Topics
  • Contact
  • Submit
Health & Society

Sport management students team up with Syracuse Crunch for AHL’s first outdoor hockey game

Thursday, February 25, 2010, By Michele Barrett
Share
CommunityFalk College of Sport and Human Dynamics

The Syracuse Crunch hosted the American Hockey League’s first outdoor hockey game, the Mirabito Outdoor Classic, against the Binghamton Senators on Feb. 20 at the New York State Fairgrounds. Forty-five students in Assistant Professor of  Sport Management Gina Pauline’s SPM 324, “Sport Event Sponsorship,” and SPM 444, “Sport Marketing Management” classes played a role with Crunch staff in all facets of the event. The students from the College of Human Ecology’s Department of Sport Management assisted in areas including ticketing, hospitality, VIP operations, marketing, promotion, parking and sales.

Earlier in the month, Pauline and her SPM 324 students enrolled played a dual role in the Feb. 5 opening ceremonies of the Special Olympics in Syracuse. Students were present not only to support the athletes, but also to evaluate the sponsorship and marketing efforts of the event. The students’ findings and recommendations were then presented to the Special Olympics. For this particular event, students will be working with the Special Olympics on a bigger project throughout the semester, designing and soliciting a sponsorship proposal for the summer games. In addition to the SPM 324 students’ involvement in the Special Olympics, members of SU’s Sport Management (SPM) Club and Women in Sports and Events (WISE) supported the athletes in the Special Olympics as “fans in the stands,” specifically floor hockey, on Feb. 6.

Future activities planned for Pauline’s students throughout the semester will continue to illustrate the Department of Sport Management’s deep connections with the sport industry and how they translate to hands-on learning opportunities for SU students.

  • Author

Michele Barrett

  • Recent
  • Doctoral Candidate Wins Grant for Research on Infrastructure, Violence and Resistance in Pakistan
    Friday, August 1, 2025, By News Staff
  • Co-President of Disability Law Society Eyes Career in National Security Law in Washington
    Thursday, July 31, 2025, By Jordan Bruenger
  • Lender Center New York Event Gathers Wealth Gap Experts
    Wednesday, July 30, 2025, By Diane Stirling
  • After Tragedy, Newhouse Grad Rediscovers Her Voice Through Podcasting
    Wednesday, July 30, 2025, By Chris Velardi
  • Back-to-School Shopping: More Expensive and Less Variety of Back-to-School Items
    Tuesday, July 29, 2025, By Daryl Lovell

More In Health & Society

Bringing History to Life: How Larry Swiader ’89, G’93 Blends Storytelling With Emerging Technology

Instructional design program alumnus Lawrence “Larry” Swiader ’89, G’93 has built a career at the intersection of storytelling, education and technology—a path that’s taken him from the early days of analog editing as a student in the S.I. Newhouse School…

4 Maxwell Professors Named O’Hanley Faculty Scholars

The Maxwell School of Citizenship and Public Affairs announced the appointment of four new O’Hanley Faculty Scholars: Brian Brege, Sarah Hamersma, Yüksel Sezgin and Ying Shi. Selected in recognition of their exceptional teaching, scholarly achievements and service to the institution,…

The Racket About Padel: Newhouse Students Partner With Global Media Firm to Track Rise of Sport

Why all the racket about Padel? Students and faculty in the Newhouse School of Public Communications collaborated with a global communications consulting firm to release a report about the emerging sport’s rapid rise in popularity. The report, “Celebrities, Community, Content,…

Fact or Fiction? The ADHD Info Dilemma

TikTok is one of the fastest-growing and most popular social media platforms in the world—especially among college-age individuals. In the United States alone, there are over 136 million TikTok users aged 18 and older, with approximately 45 million falling within…

Lab THRIVE: Advancing Student Mental Health and Resilience

Lab THRIVE, short for The Health and Resilience Interdisciplinary collaboratiVE, is making significant strides in collegiate mental health research. Launched by an interdisciplinary Syracuse University team in 2023, the lab focuses on understanding the complex factors affecting college students’ adjustment…

Subscribe to SU Today

If you need help with your subscription, contact sunews@syr.edu.

Connect With Us

  • X
  • Facebook
  • Instagram
  • Youtube
  • LinkedIn
Social Media Directory

For the Media

Find an Expert Follow @SyracuseUNews
  • Facebook
  • Instagram
  • Youtube
  • LinkedIn
  • @SyracuseU
  • @SyracuseUNews
  • Social Media Directory
  • Accessibility
  • Privacy
  • Campus Status
  • Syracuse.edu
© 2025 Syracuse University News. All Rights Reserved.