FACULTY QUOTES
Rick Burton, David B. Falk Professor of Sport Management in the College of Human Ecology, is quoted in an Associated Press story on Tiger Woods’ endorsements and his effect on a company’s brand.
Robert Thompson, director of the Bleier Center for Television and Popular Culture in the S.I. Newhouse School of Public Communications, commented in American Public Radio’s Marketplace about “Avatar’s” marketing success. He also spoke with WTMJ 620 Radio (Milwaukee) about the digital revolution of the past year.
The National Journal quoted Catherine Bertini, professor of practice of public administration in the Maxwell School, in a profile of Rajiv Shah, head of the U.S. Agency for International Development.
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Research from Carol Liebler, professor of communications in the Newhouse School, was featured in the USA Today story “Alexis Patterson has been missing since 2002. Odds are you don’t know her story.” Liebler studies media coverage of missing children and…
David Larsen, associate professor of public health in the Falk College, was quoted in The Associated Press article “Even as COVID cases rise, mask mandates stay shelved.” Larsen, who is an expert on epidemiology, explained that intense mask mandates will…
Ray Wimer, professor of retail practice in the Whitman School, was quoted in the Retail Dive story “J.C. Penney is reinventing itself. Again.” Wimer, who studies retail marketing and planning, explained that J.C. Penney’s current efforts to rebrand itself may…
Shelley Kohan, adjunct faculty member in the Whitman School, was interviewed for the VeryWell Mind story “Can Supermarket Design Really Impact What You Buy?” Kohan, a retail executive with 25 years of experience, explained that many grocery stores are following…
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