Whitman hosts guest lecture by Johnny Cupcakes founder/president March 23

Thursday, March 12, 2009, By News Staff

Whitman hosts guest lecture by Johnny Cupcakes founder/president March 23March 12, 2009Amy Schmitzaemehrin@syr.edu

On Monday, March 23, the Entrepreneurship Club in the Whitman School of Management at Syracuse University will host a guest lecture by Johnny Earle, founder and president of the Johnny Cupcakes clothing brand. The lecture will take place at 7 p.m. in the Lender Auditorium. The event is open to the public for a $5 entrance fee; SU students with I.D. are free. Paid parking is available at the University Avenue Garage.

Earle’s guest lecture will include information about starting a business, both Web-based and retail; marketing, branding and viral marketing; and acquiring a passionate following. Voted America’s “Number One Young Entrepreneur of 2008” by BusinessWeek, Earle created a multi-million dollar, home-grown, unique T-shirt brand at the age of 19 that embraces independence without the use of advertisement and outside venture capital.

For media queries, contact Amy Schmitz, director of communications in the Whitman School, at (315) 443-3834 or aemehrin@syr.edu.