Why Veterans Are Flocking to the Franchise World

Misty Stutsman, director of the entrepreneurship and small business portfolio at Syracuse’s Institute for Veterans and Military Families, was quoted in an Entrepreneurship article about veterans flocking to the franchise industry. This, to Stutsman, makes a lot of sense.

“If you look at someone who’s very used to a structured system and you give them a venture like a franchise, they succeed,” she said. “They stick to the plan, and they understand why there’s not always a need to go changing things just to change things. That’s why a lot of veterans identify with the franchise idea: Someone’s already proven that this works.”