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Media Tip Sheets

Kamala is Brat and Understanding Political Memes

Wednesday, July 24, 2024, By Ellen Mbuqe
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2024 presidential electionmemes
Reporters looking for an expert to discuss the memes of the 2024 presidential race, please consider Jennifer Grygiel associate professor of communications and social media expert. Professor Grygiel (they/them) teaches about memes and internet communication for their classes at the Newhouse School at Syracuse University.
In regards to Democratic presidential candidate and vice president Kamala Harris being dubbed Brat by Charlie XCX and being the subject of numerous other memes, Grygiel said:
  • “Brat is comprised of memetic qualities such as authenticity and a fun persona. Even if you don’t like her you can’t deny that she can take up and create new space in politics which is clearly needed and brings fresh viral memes,” said Grygiel.
Professor Grygiel is available to speak to reporters about online trends in politics. Please contact Ellen James Mbuqe, executive director of media relations at Syracuse University, via ejmuqe@syr.edu.
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