Last year, a patchwork of states started passing laws mandating that college athletes were allowed to profit off their images. After asking Congress to pass a uniform set of rules (it didn’t), the NCAA threw up its hands and said that starting July 1, 2021, all college athletes could benefit financially from their name, image and likeness (NIL).
David Meluni, sport management faculty in the Falk College of Sport and Human Dynamics, will lead the online seminar. Attendees will be introduced to concepts involving how to build a brand and ultimately monetize opportunities. This will include an Instagram analysis of a current collegiate athlete to provide participants guidance about how to approach brands to secure deals.
Critical points that are important to implementing the NIL model will be covered, including:
The four-week online seminar meets virtually one evening per week and starts Oct. 6. The application deadline is Sept. 30. The cost is $244 to attend. For Syracuse University alumni, staff, faculty and students, the cost is $195 to attend.
To learn more or register for the seminar, visit the College of Professional Studies website.
Story by Allison Roth
It started with trivia nights at the Inn Complete and a mutual fandom of Orange sports and grew into a life filled with Orange pride, campus milestones and a little one who thinks Otto the Orange runs the world. For…
As point guard for the Orange women’s basketball team, Raquel-Ann “Roxi” Nurse McNabb ’98, G’99 was known for helping her teammates ‘make buckets’—a lot of buckets. The 1997 Syracuse University Athlete of the Year, two-time team MVP and three-time BIG…
The University is enhancing its commitment to lifelong learning with digital badges, a tool that recognizes and authenticates the completion of microcredentials. The badges aim to support learners in their professional and personal development by showcasing achievements in short, focused…
While pursuing a bachelor’s degree in geography in the Maxwell School, Rose Tardiff ’15 became involved with the Salt City Harvest Farm, a community farm near Syracuse where newcomers from all over the world grow food and make social connections….
Early in his career, Paulo De Miranda G’00 embarked on several humanitarian aid and peacekeeping assignments around the world. “When we concluded our tasks, we wrote reports about our field work, but many times felt that little insight was given…
If you need help with your subscription, contact sunews@syr.edu.
