MTV News
How Exactly Did ‘The Harlem Shake’ Get So Big?
Friday, January 20, 2023,
By Julia Mazzer
Bill Werde, director of the Bandier Program at Newhouse, was interviewed for the MTV News article “What Makes A Hit? The Legacy Of ‘Harlem Shake’ And No. 1 Memes.” This article highlights the tendency of songs that trend across a variety of platforms, such as “Gangnam Style” and “The Harlem Shake” to become number one on the Billboard Hot 100 chart for long periods of time.