All Posts in #Super Bowl
Rick Burton Weighs in on Who Won Super Bowl LI off the Field?
“T-Mobile really presented Justin Bieber in a beneficial way for Bieber’s brand. They were on-point with their message in what their product would provide,” Rick Burton, David B. Falk Endowed Professor of Sport Management, Syracuse University, told CNBC.com via email.
Super Bowl has proven immune to ratings fatigue
Falk College faculty members talked to Reuters about the ongoing success of the Super Bowl for TV ratings “It has sort of become kind of a national holiday,” Rick Burton, professor of Sport Management at Syracuse University, told Reuters. “The…
Nickelodeon Dives Into the Super Bowl
Ahead of this year’s Super Bowl, the kid’s television network Nickelodeon is making strides to get in on the action of the NFL’s biggest game. In surplus to additional programming, the station will also air the NFL FLAG Championships, the…