All Posts in #Digital Advertising
“Small businesses may find it difficult to join Facebook ad boycott”
Beth Egan, associate professor of advertising in the Newhouse School, was interviewed for the Yahoo Finance story “Small businesses may find it difficult to join Facebook ad boycott.” The video story features Professor Egan with Yahoo Finance’s On The Move…
“More advertisers are joining the Facebook boycott”
Jennifer Grygiel, assistant professor of communications in the Newhouse School, was quoted in the Marketplace story “More advertisers are joining the Facebook boycott.” The call for Facebook to create more policies to regulate hate speech and misinformation is growing, and…
Featured Editorial Lists Drive Profitability for Magazine Franchises
Aileen Gallagher, associate professor of Magazine, News and Digital Journalism in the Newhouse School, was quoted in the Folio: story “Turning Editorial Franchises into Brand Builders and Moneymakers.” In the article, Gallagher comments on the importance of magazines hosting live…
The Role of Social Media in Mass Shootings
Jennifer Grygiel, assistant professor of communications in the Newhouse School, was quoted by several outlets in articles about the role of social media in mass shootings including the Wall St Journal, AFP, USA Today, CNET and EuroNews. Professor Grygiel was…