University College Marketing Department Wins Gold at National Marketing Conference
University College (UC) of Syracuse University won gold at the 2014 University Continuing Education Association Marketing and Publications Awards Competition. The awards recognize the best marketing practices and promotional pieces in the field of professional, continuing and online education. UC’s Winterlude Microsite was the winning submission in the category of Miscellaneous Interactive Media. The object of the microsite was to have a single point of reference that provided consistent communication to students and housed pertinent information related to course offerings, registration and enrollment information.
“The Marketing Department consists of a team of committed individuals who work together to provide creative messaging that reaches a variety of audiences—both external and internal,” says Dean Bea González. “It is a testament to their collective ingenuity to see their work recognized on a national level.”
Nichole Henry, student recruiting manager at University College, accepted the award at the conference held in Atlanta Nov. 5-7.