Orange Law Access email newsletter named PR Daily Award finalist
Syracuse University College of Law was named a finalist for PR Daily’s first-ever Digital PR & Social Media Awards in the Best E-mail Newsletter category. Orange Law Access introduces qualified prospective law students to the College of Law community, provides biweekly content based on the student’s area of academic interest and leverages an existing digital brand marketing campaign. Syracuse University College of Law was the only law school named as a finalist in any category, with other finalists including Fortune 500 companies and global public relations agencies.
“Orange Law Access is the digital smile and handshake that our Law Admissions team extends to prospective students. It’s both well-designed and data-rich, which allows us to build personal relationships and share insightful information about our academic programs,” says Jaclyn D. Grosso, director of communications at the College of Law. “With Dineen Hall opening in 2014, faculty who are renowned experts and such a robust campus life—we’ve got great news to share with prospective students in every issue.”
Winners for each category will be announced Jan. 24, 2013, at The Greenhouse at Scholastic headquarters in New York City. PR Daily is a division of Ragan Communications, a global resource for communications, public relations and leadership development and programming.